Home School of Journalism and Mass Communication Follow J-Term Advertising Class in Poland

Follow J-Term Advertising Class in Poland

Drake’s International Advertising Class is concluding its first week in Poland as one of the first Drake January Term study abroad classes. Students have immersed themselves in the history and culture to understand today’s consumer better.

Read our blog (http://adstudiesinPoland.wordpress.com) for our interpretations of visits to palaces, cathedrals, shopping malls and New Era economy.  Experience our visits to Auschwitz and Birkenau through our writings. As we head into the second week of our studies, we will focus more on modern advertising and marketing through studies in six different product areas.