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Celebrate Character Counts! At Blank Park Zoo Oct. 15

October 6, 2006

CONTACT: Amy Smit, 515-271-2293,

Gather the whole family for face painting, art projects, games and prizes at the 2006 CHARACTER COUNTS! Day at the Blank Park Zoo. This family-fun event, which will be held from 1 to 4 p.m. Sunday, Oct. 15, is presented by the Institute for Character Development at Drake University, KDSM Fox 17 and the Blank Park Zoo. CHARACTER COUNTS! bracelets and a parent's guide to the Six Pillars of Character will be distributed.

Discount tickets are available for $3.95 -- savings of $1 for children and $4 for adults -- at or 515-271-2293.

CHARACTER COUNTS! is a process of teaching, encouraging, advocating and modeling six universal ethical values: trustworthiness, respect, responsibility, fairness, caring and citizenship. The Institute for Character Development (ICD) is a non-profit organization housed at Drake University. The mission of the ICD is “to recognize, enhance, and sustain the positive qualities of Iowans in order to promote civility through character development.” The ICD is entirely supported by grants, private donations and fee-based trainings.

For more information on the ICD and CHARACTER COUNTS! in Iowa, please visit or call 515-271-1910.